Happy New Year! Our Thoughts on 2021

As the ball dropped in an eerily quiet and empty Times Square, many of us were watching from the comfort of home – not dressed up and gathered together like in the days of old (Alright. It was only 365 days ago…but it feels like a century.) As is standard modern practice each January, we kick the past year to the curb and look ahead to the New Year with hope, setting . . .

Ch-Ch-Ch-Ch-Changes, Turn and Face The Strange

There’s been a slew of changes in the strange year 2020, particularly here at Centrifuge Media. The pandemic directly impacted what we do and how we do it. The event industry, as a whole, suffered immensely and was forced to rethink its strategies. Our incredible team members at CMI have been nothing short of rockstars, . . .

Now is a Very Good Time to Revisit Your Brand

I think we can all agree that the world has shifted quite significantly in the past few months.  From the far-reaching effects of the COVID-19 pandemic, the difficult journey of much needed social reform, and the pressures of new economic realities, we are no longer operating under the status quo.  The silver lining here is that this may not necessarily be a bad thing for your organization.  . . .

Making Your Next Virtual Team Presentation A Roaring Success

It’s safe to say that the business environment and the way we interact with clients and prospects is very different than it was just several weeks ago. In-person contact has been replaced by social distancing, and virtual meetings have become the new norm. We find ourselves moving out of conference rooms and onto platforms like WebEx, . . .

When Should You Start Planning Your Next Event?

With travel and meeting restrictions bringing event plans to a grinding halt due to ever-evolving coronavirus concerns, production technicians, meeting managers, and training teams now find themselves with something that was previously hard to come by… TIME. Therefore, don’t fret if you’re staring at an empty event calendar. Start planning! It’s important to keep a . . .

The 5 Elements of Crisis Communication

With the ongoing coronavirus crisis, companies are working hard to reassure customers about safety precautions and new procedures. However, it’s just as important to stay on top of internal communications. Employees are worried about what comes next, especially as teams shift to remote work and sales reps are called out of the field. Working from . . .

Video Production Tips: No Studio Required

Cancelled. Postponed. These two words have recently echoed through the event industry as social distancing and remote working become the new normal for the foreseeable future. Companies are communicating via video conferences, artists and musicians are going “Live” from their phones, and even fitness trainers are streaming classes from the confines of their home to . . .

How to Transition to a Virtual Event

With travel at a stand-still, most meetings and conferences have been postponed or cancelled. Employees are being asked to work remotely which leaves many companies scrambling to figure out how to share key messages and to make the most of unexpected down time. Now is the time for clear communication and strong leadership. Keep your . . .

Tips for Working from Home

We are all experiencing challenges due to the Novel Coronavirus / COVID-19 to varying degrees and workplaces around the world are making temporary adjustments to their work style. Encouraging social distancing by sending workers home to work remotely may seem daunting to employers and employees alike. Managers worry about lost productivity and a disconnected team, . . .

Beyond the Dog & Pony Show

You might be thinking, “It’s that time again, event planning season!”  As an event professional, you are bound and determined to make your next General Session or National Sales Meeting one to remember.  The theme needs to dazzle, the audience has to engage, and the entire production must go off effortlessly without a hitch.  Well, . . .